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Archive for November, 2008

Measuring Your Business Success

Nov-30-2008 By RussellDalbey

The first major step in any business is getting started. Forming a new business is an exciting, dynamic and very satisfying endeavor in the beginning. There is a lot of energy at this stage because of the numerous factors that go into your new business venture. Once that part is done, however, there is another process that may not seem as exciting but is just as important. The next step is to measure the success of your new business. Your business idea may be stellar, and your research can be right on the money, but if you don’t take the time to measure your results once you have been in business for a while then you could be doomed to fail.

Essentially, by measuring your success you are able to see if you are doing the right things and implementing your business plan effectively. You need to measure the business processes that you started out with in the beginning to determine if they are still working. But how do you know what to measure and how to measure it?

The very first thing you have to do is define your business by what it does and what you as a business owner wants to achieve. That way you will know if you hit the goal or not. Setting up definable goals will make measuring a whole lot easier. For example, if your company is a restaurant and your goal is defined to “provide a great dining experience for people,” then that is hardly a measurable item. Now, if you add to that statement, “provide a great dining experience for people by making an American breakfast and lunch menu second to none in the region.” That has some substance to it. Now there can be appropriate goals and plans made around that. All choices related to food, staffing, advertising, and location can be made very clear. Once it comes time to measure what’s working it will be clear if there are areas that need more attention.

Once you’ve defined the goals for your company and have been working towards them for a while, then you can start measuring. One of the major things a business needs to measure is its profit. There needs to be a good system in place to track all the income and expenses that are incurred throughout a specific period of time. Business owners who are loose with their numbers might not be getting all the profit they could. You need to have an organized record-keeping system to make sure things are staying on track. Just because you took in $10,000 in new sales in one month doesn’t mean you get to keep it all! Make sure that you have a very detailed way of tracking expenses and income on all levels. This will allow you to see if your money is doing the most it could.

So if you have a great business and you want to keep it that way, make sure to measure your success as you grow. Believe me, you won’t regret it!

Russ Dalbey founded the Dalbey Education Institute in 1995 to provide customers with the highest quality of wealth-building products, services and networking resources for buyers and sellers of real estate and all other cash flows.

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Social Responsibilities of an Entrepreneur

Nov-30-2008 By RussellDalbey

Social responsibility is a concept that has been garnering an increasing amount of attention in the media. With only a limited amount of money available in the government sector and a tremendous need for assistance by so many legitimate groups desperate for funding, there is an inclination to place an expectation of assistance on outside sources.

A natural place to look for assistance is the business sector. Unfortunately many parts of the corporate world are very unwieldy when it comes to finding creative ways to assist communities. Often larger corporations don’t even have a local community in which to focus attention due to the sheer size of the company in question. Since the largest of corporations frequently lack that personal touch, there is a predisposition to move toward individuals who are successful and may be able to help on a more personal level.

Naturally, we look to the best, the most able, the most creative, and the most successful with an appeal of assistance. Who fits that description best? Successful Entrepreneurs. A successful entrepreneur has already creatively found a way to succeed where others have not, and it is natural to assume just such a person can find the ability to help.

Is it the entrepreneur’s role to help the community? Is it the social responsibility of the entrepreneur to “give back” to the community? This is a difficult question, but one that will need to be asked by every single entrepreneur. There is no perfect answer; however the most important role for the entrepreneur should always be to keep the business running smoothly and successfully.

By running a successful business, the entrepreneur will be helping the local community by keeping the local economy stimulated, ideally with local dollars and local jobs. However, stimulating the economy alone is not enough for most self aware and successful entrepreneurs. Most are entrepreneurs because they want to be their own cook when it comes to the food they eat, and that includes both the way they operate their business and the way they make a difference in the local community. It is that perspective that allows a successful entrepreneur to work within a philosophy that he or she believes in, and to put passion into the work that he or she does. For example, sometimes having success means walking away from high yield possibilities in order to keep one’s integrity intact, for the greater long term business good.

So yes, an entrepreneur has a social responsibility to give back to the community. The entrepreneur needs to first keep the local economy moving with a successfully running business. The entrepreneur should also practice sound business etiquette and bring a higher level of integrity to his or her business practices. This is a social responsibility that will benefit the fabric of the community in ways that can be more significant than the bottom line in a monetary sense. Beyond that, each and every entrepreneur should look inside of his or herself and ask if there is a higher sense of duty to do more. If the answer in their soul is “Yes,” then they have a responsibility to follow that calling and make an even greater impact!

Russ Dalbey is an Olympic-caliber cyclist, Guinness Book of World Records speed record-holder, and self-made multi-millionaire. Successful Living, Inc. grew out of the techniques Russ implemented throughout his life that led to his acclaimed wealth, happiness and health. He is now dedicated to inspiring others to live their best, most successful lives.

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ZapADeal has created a revolutionary new concept that combines social networking with fun, interactive and competitive online auction entertainment. ZapADeal is not a traditional auction website like eBay. They offer what are called “Reverse Auctions.”

ZapADeal is a unique auction concept that causes the price of items you are bidding on to go down not up! Yes, you read that right, the prices go down! You can’t sell anything on ZapADeal. All Items on ZapADeal are brand new brand name items that are listed and sold exclusively by the ZapADeal owners.

A reverse auction is where the price of the item that is being bid on goes down instead of up. Bidders pay a fee or “credit” to see a concealed price and every time someone views the price, the price goes down. Eventually the price will go down to zero and the last bidder wins the item. In addition to this reverse auction style, ZapADeal has several other unusual types of auctions. But, most of these auctions feel more like games of social competition than auctions. They are fun and exciting.

Best of all, ZapADeal does more than just give you the opportunity to save money through its online auctions; it also can make you money. That’s right, make you money! ZapADeal has set up a unique referral based compensation plans that enable you to make money for sharing their site with other people.

ZapADeal has chosen to grow its unique business by way of offer people the opportunity to develop a home based business around ZapADeal’s website. This gives people the opportunity to earn an income by way of referring others to join and participate in the ZapADeal auctions. Each ZapADeal affiliate will not only earn commission off of people they have referred or sponsored, but on the customers that their sponsors refer. By doing this affiliates have the opportunity to grow a very large customer base that they are earning commission from. The income potential is extraordinary.

While the purpose of ZapADeal is for most users to be regular customers; a customer may choose to become an affiliate and begin creating a home based business at anytime. ZapADeal has created an easy to use easy to learn system for starting a successful home based business. They have a proven system and a great team of leaders to help even the most inexperienced person learn to become successful.

Anyone is looking for a part time or full time home based business should seriously look into ZapADeal right away. Right now, ZapADeal is brand new, and it’s always a great opportunity to get started in a brand new business that has huge potential and lots of momentum.

ZapADeal is quickly making its presence known in the internet based social networking world. With the explosion of sites like Myspace, Facebook, Youtube and eBay, it is expected that ZapADeal will become one of the mainstays of internet based social interaction. With its entertaining auctions ZapADeal is sure to bring a new level of fun to the internet.

Online Auction Entertainment is a website dedicated to the home based business opportunity ZapADeal. It has information, audio and video to help you get all the information you will need for this Home Based Business. Visit www.OnineAuctionEntertainment.com for more information

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A lot of material has been published both in print and posted online that has caused older job seekers, especially those Baby Boomers in their 50s and 60s, to be afraid that they are no longer marketable. As a career coach and resume writer, I am finding that even some candidates in their early-to-mid 40s are now concerned about their age when conducting a job search.

Do Companies Really Discriminate Based on Age?

The answer, for the most part, is a resounding NO! Most companies do not discriminate against older workers. In fact, in today’s business climate, where organizations have serious concerns about the strength, work ethic, and dedication of the younger generations, it doesn’t serve corporations to do so and workers with more experience are becoming more highly valued.

The Truth Is in the Numbers

First of all, it is a simple fact that Baby Boomers by far outnumber their children’s generation. So basic math tells us that employers cannot afford to be that picky. The whole job market simply cannot be 25 to 40 years of age!

Second, I’m not sure I’ve met many senior managers, supervisors, and advanced-level professionals who are 25 years old. Furthermore, it isn’t like all hiring managers are less than 30 years of age. Many of them are also Baby Boomers or just about. It is a hard sell to suggest they are discriminating against people their own age.

Third, I have yet to hear employers say that they don’t value experience. You simply can’t have much experience at 25, no matter how great you are.

The Real Issue

It seems to me that what many people tag as age discrimination against older candidates during the job search has more to do with the attitudes possessed by that worker. Remember, most older candidates simply have more work history than those job seekers right out of college. With that experience comes the baggage of having been laid off, downsized, rightsized, outsourced, or just simply having had a bad boss.

The Bitter Root

That baggage usually manifests itself as bitterness during an interview. Any trained interview professional will easily key in on underlying bitterness a candidate possesses, even if the job seeker is unaware of its existence. Think about it, whom would you rather hire, candidates that are bitter about their previous work history, knowing that they will likely drag that with them into their new role, or candidates fresh out of college that are enthused, excited, and energetic about the opportunity at hand?

That’s not age discrimination, that’s just simple common sense. Employers don’t want someone who looks run down, tired out, and weary, and is still angry about that old boss in 1982! Employers want to hire people with good attitudes and a good outlook on work and life, people who are up-to-date on their skills and eager to take on a new challenge, who leverage the great experience they have earned (especially from the bad situations) to build a win-win environment.

So Age Discrimination Is a Myth?

No, unfortunately, cases of it have and do occur. Blue collar, manufacturing, entry-level administration…those are areas where it can occur the most. And, thankfully, there are processes in place for when they do. But even in many of those cases, the tricky question is whether someone is being discriminated because of their age or they are being replaced because of having out-of-date skills.

In this day and age, there really is no longer any excuse for not knowing basic computer functions. There are just too many resources out there, many of them relatively inexpensive, that can help you.

The Last Word

No matter how you look at it, in no way, shape, or form is age discrimination occurring at such a level to cause an entire generation of workers to feel they need to hide their experience on resumes or to feel trapped in positions because they won’t be able to find another company to take them.

I really feel like now is a great time for Baby Boomers to be out there. They just need to take that knowledge and combine it with an eagerness to still learn new things and to bring to the table the standard of professionalism that is often sorely lacking in today’s corporations.

My company is called No Stone Unturned, and I am an MBA and certified professional r

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Job Search Tips: Developing A Job Target

Nov-30-2008 By StephenVan

Many job seekers have a tendency to start their job search with the “Ready, Fire, Aim” approach. There are numerous reasons, which include things like just being let go from a current job, the desire to get out of the present employment quickly, or simply a lack of understanding or focus.

Drawbacks of the Ready-Fire-Aim Approach

Although it is good that a job seeker is excited, energetic, and enthusiastic about launching their job search, doing so before being fully prepared is a mistake. Without clearly defining what it is you are looking for, how can you effectively go after it? Here are some of the consequences of this approach:

It is difficult to prepare a winning resume when you cannot define where you are headed. Even a professional resume writer will struggle, and the document will lose some effectiveness, because the content is not geared in a specific manner.

You will spend a lot time reviewing postings and submitting documentation for opportunities that do not really mesh with what you want.

You can quickly become discouraged, as you may find that the recruiters or companies contacting you are doing so for positions that are not a proper fit.

How to Aim Before You Fire

One of the best things you can do before you launch your job search and before you put together a resume is to take a step back. Take some time to really assess where it is you want to be with your career. This includes the type of position, the type of company, the industry you want to be in, and the geographic market you prefer. You need a clear understanding of your willingness to travel, commute, relocate, etc. Please understand, the process could take a few hours for some, but it could also take several days or weeks for those who do not really know what they want.

Once you know where you want to go, it will make it much easier to prepare a targeted resume and for you to conduct a focused job search.

I know, I know, it all makes sense, but you need a new job…like yesterday, right?

I hear you loud and clear, but my advice is still the same. What good is there in paying for and sending out an ineffective resume? What purpose does it serve to spend hours scanning the Internet listings for jobs when you lack any direction? Do you honestly think you will do well on the interview?

Listen, I know you are in a hurry, but take the time upfront to get it right. In the end, it will save you hours of wasted time, money, and energy.

I don’t know about you, but I don’t have those kind of resources in mass quantity. I need to invest them carefully. And wise people invest in wise council because they know they can’t be an expert at everything.

If you aren’t sure how to develop your target, find someone who can help you. I understand that funds might be tight, but this is your livelihood we are talking about. Scrimp elsewhere if you have to. You need to get this right.

My company is called No Stone Unturned, and I am an MBA and certified professional r

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