Best Ways To Make Money

Email marketing is the most cost effective form of marketing. Actually, it doesn’t cost anything to send emails, unless you consider internet bandwidth as a cost! However, you do need to have systems to send emails to your mailing list. There are many ways you can do this, ranging from free hosted services and free software, to one time payment owned products, to monthly payment hosted solutions. All systems have their own pros and cons, their own features and advantages. Let us discuss these in detail so that we can decide which one is best for you:

Free Hosted Solution: There are several free autoresponder services available online, if you search on google. One of them is sendfree.com. The problem with these services is that they have very limited features and at some point of time you will require to upgrade to their paid solution, as your business expands. I wouldn’t advice to go for it, unless you’re doing it for entertainment purposes only.

Free Mailing Software: There are quite a few softwares available that you can install on your own server. This is OK to start with. But since it is free, you may be limited with features. Additionally, you won’t get any support and neither will they hold responsibility for any bugs or security holes. You can opt for this solution if you’re just trying your hand at it and are not very serious about it.

Paid Mailing Software: If you prefer to have complete control over your subscriber list and would prefer to pay a one time fee (and maybe a small annual fee for support and upgrades) instead of a monthly fee, this is a good option to choose. Depending on the software you purchase, there are a range of features to choose from, so do your research before taking a decision. Remember, taking backup of your lists is your responsibility. Depending on the number of subscribers you add to your lists on a regular basis, you should take a backup accordingly, like weekly, daily or even every few hours. Your list is your most important business asset, so take care of it. Autoresponse Plus is a good option to choose, if you opt for this solution.

Hosted Solutions: There are a whole range of hosted list management and autoresponder solutions available on the internet. A few of them are aweber, getresponse, emailaces, 123response, etc. Some of these solutions also offer an inbuilt ecommerce module like the 1shoppingcart. In fact, the professional package of 1shoppingcart has a complete online marketing system including digital delivery of downloadable products, affiliate tracking software, shopping cart, ad tracking, multiple payment gateway integration, etc.

Most popular hosted email solutions providers also maintain very good relationships with many ISPs, which is certainly an advantage when it comes to email deliverability. The chances of getting your email lost in a junk folder or not getting delivered at all decreases drastically, when you choose this option. However, this tends to be an expensive option and you need to fork out anything ranging from $10 to a few hundred dollars a month. The cost depends on which provider you choose and also the number of subscribers that you have / expect to have. Choose this option if you’re confident of taking full commercial advantage of your list. Another good but very expensive hosted solution is infusionsoft. It has all the bells and whistles like open rate, click rate, unsubscribe rate, and other statistics.

Whatever solution you choose, remember to educate yourself with the spam laws and also keep your knowledge updated. You never know when an unintentional goof up can land you in serious trouble. Most importantly, use double optin, have your complete address in all emails, and have a genuine unsubscribe link within your emails.

Nirjara Rustom moderates the email marketing section of http://www.bharatbhasha.com at http://www.bharatbhasha.com/email.php. The content here is free to read, so do check it out.

Before we begin with the buying triggers, you should know the basic sales process. Below is how it works, in a nutshell:

Your customer has needs. You translate the features of your product or service into benefits. Your product or service has features. Product benefits are the links between your product’s features and your customer’s needs. You satisfy your customer’s needs by translating features of your product into benefits.

Having got that out of the way, let’s take a look at the 11 reasons why people really buy:

1. People Buy To Save Time: Time is the most precious commodity in the whole world. We all have the same 24 hours a day, so the person who makes the best utilization of his time stands to reach his goal faster than others. So if your product helps save time, it will certainly have a lot of demand!

2. People Buy To Save Energy: We need to accept the fact that most humans are lazy. They work because the “have to”, not because they “want to”. So if your product or service can save energy or effort and the price is right, people will want to buy it.

3. People Buy To Save / Make Money: A penny saved is a penny earned. So if your product / service can save money, people will be interested in buying it. If it can “make money”, they are game! Examples are – a software that replaces human labor, automates business, etc.

4. People Buy For Security: If your product / service gives some type of security or protection, it will be sought for. This can be burglar alarms, insurance covers, law services, medical services, etc.

5. People Buy For Comfort: How many times have you “switched over” a product for a similar one, just for the sake of comfort? As and when one progresses his financial situation / ages, he seeks comfortable things. He wants to replace the wooden chair with the cushion one, the old rumbling car with the new air conditioned one with special shock absorbers, etc. Comfort is an excellent buying trigger.

6. People Buy To Reduce / Eliminate Pain: This one is simple and doesn’t require much explanation. Nobody likes to bear pain, especially physical and emotional pain. People will do just about anything to eliminate / reduce their pain. If it can be done with money, they will beg, borrow or steal if they don’t have it.

7. People Buy To Avoid Trouble: Anything that causes trouble is stressful and people hate it. Buying a “stay order” through a lawyer in a dispute, paying taxes on time to avoid the IRS hounding you, insuring a vehicle to avoid legal charges when it is “not your fault” are all examples of this buying trigger.

8. People Buy For Pleasure / Entertainment: We all need to unwind at some point of time. Movies, plays, dancing, eating out, celebrations are all examples of pleasure and entertainment.

9. People Buy To Satisfy Curiosity: Magic games, gossip magazines, gossip parties, “the secrets of ______ (fill up anything like writing, making money online, advertising, etc) are some examples of the curiosity trigger. This is really a big one – an itch which will go away only if you buy. Did this actor had an affair with this married model? This magazine exposes the facts! You get it..

10. People Buy To Take Advantage Of Opportunities: One Time Offers, limited edition cars, limited club membership, fire sales, discount offers are all examples of opportunities. People will buy stuff that they neither need or want, just because they will never get the opportunity to buy again, should they want to buy in future. Big one, here.

11. People Buy For Vanity: Flashy Sports Cars, expensive suits, rolex watches, unique jewelery, antique paintings – are all examples of vanity buying in action. People want to show off, they want to perpetuate an experience. Make heads turn, make friends freak out, make your neighbors green with jealousy, etc.

I hope you got a lot of value from this article. Remember, nobody’s interested in the features of your products or services. Don’t bother with specifications, how long you are in business, etc - nobody gives a damn. They only want to know what it can do for them. Remember the WII FM radio formula – “What’s In It For Me?” Once you can answer this well, you’ve got them hooked!

Nirjara Rustom moderates the sales tips section of http://www.bharatbhasha.com at http://www.bharatbhasha.com/sales.php. The content here is free to read, so do check it out.

More people are choosing to do legitimate work from home career in addition to, or instead of traveling to a distant job daily. You can decide to take advantage of the increasing range of possibilities for at home work or businesses ventures.

Although not every type of job opportunity can be done at home, you can find dozens, even hundreds of legitimate work from home career opportunities to choose from. Even jobs that formerly could only be done using specialized equipment and facilities have successfully made the transition back to the home based business. However, it is also true, that some of the more obvious choices for such work have always been done at home as well as in a more formal setting. Here are just a few of the top work opportunities for those who prefer to garner their income from their home.

Child Care

Child care is a type of legitimate work from home that is great for some individuals, particularly if you have small children yourself and enjoy having the bustle and responsibility of children in your home. The money is good, especially if you provide any type of meals, classes or structured activities. The down side is that you must be available during the typical working hours and must deal with the responsibility with little or no ability to have free time to do things just for yourself. In some jurisdictions, child care providers must register and pass routine background screening.

Writing and Editing

There are many legitimate work from home career opportunities that involve writing and editing jobs. More and more of these opportunities are freelance positions where the worker is in charge of the work that is accepted, the quality and time standards maintained, and the amount of money that will be paid upon completion of the project. Writing projects vary from preparing copy for internet pages, writing articles and submitting them to article directories, writing project descriptions and other interesting, informative and definitely challenging projects. When you are writing about new subjects, you have the opportunity to learn, right along with the readers.

Transcription

Another popular legitimate work from home career opportunity is transcribing audio or video files into written material so that it can be marketed in other ways. For example, not everyone can be available to listen to the full text of a teleseminar. If the presentation is transcribed and made available to interested parties either as part of the benefits of the seminar or in the form of an e-book, the presenter will enjoy a much more loyal and dedicated fan base. Equipment needed for this type of work is very basic since you can listen to audio files on your computer and transmit the completed transcripts digitally.

Bookkeeping

Bookkeeping services have long been a legitimate work from home career opportunity for those who like this type of detail oriented work. Tasks often performed by such home businesses may include setting up business record keeping systems, tracking income tax, sales tax and other governmental report data and preparing and submitting the necessary reports. Another popular task for small bookkeeping businesses is preparing employee payroll duties. You will need training in correct procedures before starting this type of work, either through job experience or through formal education.

At http://www.goodinternetmoney.com, not only can you learn the best Legitimate Work from Home opportunities, but you can find resources to help you find and win the jobs. You will also find Home Based Business tips and recommendations to keep your business running profitably.

Small business owners have discovered the value of the internet in promoting their businesses and increasing their revenues. They have found that an Ecommerce store for their business made a big difference. The difference was allowing them to put up a business with power selling capabilities for less cost than putting up a business the traditional way.

If expanding your business seems remote because of escalating investment costs, consider the options offered by some Ecommerce Solutions - inexpensive business websites with all features and tools for convenient and effective marketing, unlimited technical support, global reach, reasonable rates, regular site maintenance and maybe even free advice on how to make your online business a success (at this time ShopperStores was the only Ecommerce solution to offers free advice to help make your online store a success).

If you are experiencing sluggish sales, an online store can give the much needed boost to your business. Imagine the additional revenues you can get online if you have the nationwide or global connection many businesses are enjoying. If there are 189 countries in the world with internet access, there are millions of people using the internet to shop. You can have that proverbial drop in the bucket, which translates to thousands of dollars in additional revenues through an online store.

You are probably comfortable and confident with the traditional sales method. So now you worry about the transition. But some change is good and in this case, it’s not only good but it isn’t even half as complicated as it seems. You might be worried about a more complicated sales process - what with the sudden increase of clients. Or else, you might wonder how the inventory will be done. Well, you just might be amazed how much simpler and smarter your business transactions become with the proper Ecommerce solution.

Convenient and effective marketing - these are things you can count on with a good Ecommerce solution. To make a proper decision about choosing the right Ecommerce solution before you sign up for an online store, you should make sure you will get all the necessary tools to supervise daily business operations. You will have all the necessary data in just one system. No more missed orders or delayed or mixed up deliveries!

Another benefit of having the proper Ecommerce solution is reports, imagine if you were doing it all manually. It would probably take forever and cost you a hundreds of dollars worth of time due to data duplication and other errors. Imagine being able to make a number of different reports easily with the click of a button. With the traditional information storage, you would probably have take out a dozen dusty folders, make the report in a few weeks time, and still have to have it re-checked. By the end of the month, you’re ready with your report.

But with the management tools you are provided with, you not only save time, you improve your efficiency as well. All the information you will need for your report will be available to you with just a click of a button. And because you are assured of its accuracy, you’ll have your report instantly.

But that’s just one end of the rope. “What about security?” you ask. While you are serving your clients, make sure your Ecommerce provider is serving you, by providing you with a private secure server. This allows your website will be a safe place for your customers to shop. You can even look into getting an Ecommerce solution that provides FREE Safe Shopping Seals (like seals provided by companies such as ShopperScanned) This allows your online store to let customer know it is safe to shop with you and in turn they will be more likely to buy rather than just browse. This will give you a major advantage over your competition and should be a major point to look for in any Ecommerce solution.

This article on Taking Your Business to the Next Level with an Online Store was written by Paul Wise. If you are looking for affordable Ecommerce Solutions take a look at ShopperStores they offer a great Ecommerce Internet Solutions package and will help make your online business a success with their FREE marketing advice.

How many industries allow bad hygiene as the norm? I can only maybe think of a few where it is tolerated, (the zoo keeper who feeds the monkeys comes to mind). The other day I was greeted by some lackluster technie duds with dried mustard stains on their retro t-shirts. Obviously my questions during this B2B interview deeply bored them and I was taking them away from their corporate responsibilities, (… they were playing a multi user video game when I came in for my 8:30 AM appointment). This type of behavior seems to be disturbingly rampant.

I had additional problems with this group as I explained the fast turning techno shift in our economy. That is when it suddenly occurred to me. Are 40 year olds supposed to wear Sponge Bob t-shirts to the office or am I seriously missing something?

On the way out of the meeting I had to seriously laugh to myself. I counted about 80 SUV’s in the parking lot. There is no way these vehicles could have been paid for free and clear. So that meant the people inside this ridiculous web company were on the hook for monthly payments. If things took a sour left turn they could end up taking the bus to work. I reminded myself of what happened during the not so distant dot com era when the whole tech wave came crashing down. How long would it take for this latest technical wave of innovation to cave in?

It’s happened before…..

Who Is Shelling Out 40 Grand These Days For Anything?

Not too long ago I ran across a 20 page web site that received a 40 grand price quote. There was a brief time in our dot com history when those numbers seemed feasible. But now that quote comes off somewhat obsolete. The market is shifting and people are running to other solutions. It is amazing to see so many business owners take control of their own marketing and do things for themselves. I think it is really amazing to see people go after their own markets and completely cut out advertising altogether. This has never really happened at this level any time in our history.

This is hitting advertising at a very high level. The interesting thing is that this person to person exchange for goods and information has been going on in other industries for quite some time. If you remember a few years ago the big enemy of the music industry was Napster. This allowed multiple users to exchange songs for free. This system was abused for many months. It wasn’t until the record companies started to prosecute individuals and make this problem public. Fans were cutting out the middle man years ago until smart executives got wise and decided to police the digital music scene. Now there is law and order and you do not hear of this being in the public’s eye as much although it is still a problem.

Cutting out the advertising agent or agencies is starting to make adequate sense. Considering the problem with advertising lies within the fact that a good deal of it will bring questionable results one really must doubt its overall effectiveness. There is a wide range of bravado with the new Web 2.0 explosion. Now suddenly, business owners who once needed permission to speak to a broad audience are able to connect to ready buyers with a click of a mouse. This has shortened down the rejection time from business owners and consumers. The other cool thing about this recent revolution is that consumers are able to get what they want without any extra middlemen in the way. This has never really happened before on this level. There are some companies who are getting rich off of this new platform. It makes the dot com generation look like a bunch of talentless hacks. Having survived the fuzzy vision of the dot com movement, ( I am a former Art Director) I have seen the battle scars and deep flesh wounds of an over optimistic generation.

By the time it takes for a company to finally get their IPO and investment money you could be depositing money into your bank account. It is really just a matter of when you want to get started and do it. I already see signs of even the top web companies in the industry falling aside from the mighty Web 2.0 empire and the legions of people behind them. This is incredible due to the fact that you really can be an overnight success if you apply yourself and get some kind of strategy online. This is what makes marketing your business online so powerful these days.

The beautiful thing about it is that now you can write your own ticket.

Ted Cantu runs i-Cantu Media LTD which is a Web 2.0 Video studio located in Farmington Hills, Michigan. You can find him at, GET YOUR WEB SITE LISTED ON GOOGLE Download his FREE,